© 2010 Myrra postcards

The X.

There’s a lot of buzz here in Stockholm surrounding the impending wedding of the Crown Princess, Victoria. Her sister, princess Madeleine, was also about to tie the knot – but things don’t always work out the way we want them to… her wedding has been called off.

The souvenir industry had already made postcards of the couple – and what do you do when you have a small business geared towards providing the latest in tourist mementos and you’re stuck with a stack of outdated cards? You might draw an X over the would-be-groom and continue to sell the postcards. At 15 kronor a piece.